Wednesday, April 23, 2014

Unit 2 Reading Response

“Don’t Make Me Think”, by Steve Krug

Chapter three's sentiment is, If it ain't broke, don't fix it. It then leads to describe a web page that uses a photo for navigation. The next section highlights three elements of hierarchy in information display–scale,grouping, and nesting. Break page up into logically sectioned areas. The book covers the idea that making things obvious is a very important part of design and usability. Tidy and uncluttered, with the use of negative space to allow the reader access to information quicker. Chapter four is brief and re-emphasizes that people are lazy and unintelligent. Chapter five reminds us to edit and proof our work for unnecessary wordiness and layers of text form questions.

popforms.com 
webmd.com
dbfestival.com

Tuesday, April 22, 2014

Concept Statement

Create a list of all users that may visit your site (not from the WWW but those you’d invite).

Amy H. Taylor
Amy Wyman
Andrew Burgess
Andrew Carson
Aneesh Bhangoo
Anita Kuhn
Arrow Augerot
Avelion Sotelo
Benjamin Sherry
Bill Starr
Carin Overturf
Cathy Rodriguez
Chad Panneton
Colleen Thiel
Dana Valery
Daniel Oliver
Darby Stewart
David Burgess
David Wyman
Delany Utterback
Devlin Jenkins
Erick Alsheimer
Garrett Matsudaira
Glenn Bradford
Heidi Burgess
Helen Burgess
Henry Burgess
Hillary Grant
James Stolzenbach
Jane Burgess
Jason Chan
Jeff Peterson
Jeremy Pettibon
Jerry Abstract
Joe Bellingham
John Smith
Karla Clark
Kate Matsudaira
Kevin Busher
Kris Meyers
Kristin Conzatti
Lewis Keller
Linda Marderosian
Machelle Varma
Markus Maurette
Michael Manahan
Michael Steczo
Micheal Marderosian
Michele Egan
Mitchie Vega
Pamela Burgess
Richard A. Wilber
Sean Horton
Shelly Corbett
SJ Alexander
Steve Klusman
Tim Nelson
Tom Weiland
Tracy Anderson
Victoria Selwyn
and many more as I think of them…

What will each of those users want to see in order to enjoy their visit to your site?
I believe they would all appreciate effective navigation, clean design, quality portfolio work, well-formatted resume, and logical interface.

Name your intended audience (the person(s) you need to persuade.)
My intended audience is anyone hiring in the Seattle area, anyone who knows anyone hiring in Seattle, and persons with an appreciation for good design.

Describe what you need to inform and persuade them of:
Promote my: Skills as a designer, my ability to learn programs quickly, and my attention to detail.

Goals of the site are: The goals of the site are to display my work in an easy to use, quick to load, tidy way.


My ultimate message/philosophy (about who you are): I am a versatile designer with tireless energy when it comes to making sure I have completed my work to spec, with love and care.

What is the story you are telling? Here’s my stuff: please have a look and hire me.

List the assets you need to persuade the user: Which 7  projects? 
Identity, package design, logo development, poster design, illustrations

What projects which do not exist yet will you want to show? 
Interface design, wayfinding. Typography

What categories will you depict in your mockup? - even if you don’t have examples of them. 
Print, web, identity, illustrations

Write a 200 word concept statement based on the user, your persuasion, navigation and the assets.

Concept Statement:
The goal of this site is to highlight my work and skill set as a designer. The work covers many areas, which I will represent with care and attention to detail. The guests of the site should feel comfortable and have a pleasant experience. I will accomplish this through the use of logical, clean navigation, and a consistent grid system to lead them through. The projects I have chosen cover so far are Identity Systems, Poster design, Magazine layout, and illustration. I will add work to my site as it gains completion.